5/17/2017 0 Comments Our StoryThe Interactive Story of YourchestraAppLast year, when I was writing lyrics for a piece for a chorus to consider performing, I decided to make it notably different from anything I'd seen before. I started looking for opportunities to innovate with the lyrics and music of piece itself. I'd read about a big survey that showed that audiences for live choral music want one thing more than anything else: interaction. In a live music setting, this might mean singing along, dancing, or perhaps bringing up audience members to the stage. When the choral group set the theme of the upcoming live show to be "Interactive" I started brainstorming even more. PartnershipWith my business partner, who has an amazing software development team, we decided to build a live concert mobile app that would go with this piece, but that could then be used for other live shows of choral music, orchestral music, pop and alternative music, theater, and for things we haven't yet dreamed up. Voila YourchestraAppAnd that's how Yourchestra App was born. It was inspired by a composition, human needs, a show concept and research. And now it's available for any performer to enhance their connection to the live audience.
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